Linux isn't just the alternate operating system to Windows, it can be the alternate operating system to everything else on your computer these days. Microsoft Windows has controlled the market for as long as most people have been alive. Since computers have become a household item, and online games and shopping have been all the rage, Windows has become the only product on your computer. The idea of using a third party software is not in vogue if you are an average computer user. However, that doesn't mean that it doesn't make sense for you to use this open source software. Companies are already starting to use this instead of the monolith and they are seeing some big cost savings in the process.
As companies begin to expand and grow with the digital age they understand that there will be some costs associated with doing so. One of those costs is the integration of a cloud computing model that will allow all their applications accessed through an online portal. This has been a cost cutting measure as it takes less and less money to install the software. These companies know that there needs to be online software that can be accessed through the portal and for that they are going away from traditional means.
Using linux or alternative software is far less expensive than using the traditional software. It's an open source technology making it that much more user friendly, and they have many minds all over the world improving it. Companies continue to try and find more open source and free software to outfit their network of computers. Microsoft has long dominated the market on user friendly software but at a price. Linux software aims to be the cost effective solution of the future.