Hewlett-Packard has won a highly lucrative and bitterly contested battle against Kodak as the printer supplier for photo kiosks in thousands of Wal-Mart stores, giving HP a dynamic and long-lasting revenue stream for its ink, toner, and paper. Kodak's loss inspired its CMO to tweet a message to HP saying, "Shame on your tactics."
Whatever may be the case, in this battle between the two giants for the rewarding deal, the customers definitely stand to gain in terms of price. Whenever any such sort of price war takes place, the end consumer stands to benefit from the cost savings as each company tries to win such lucrative contracts by lowering the product price tremendously.
Companies even offer online coupon codes to pass on the benefits to its customers. For e.g. if you plan to purchase Linux Mediacenter from Hewlett Packard you could use HP Coupon Codes which means discounts for you on products which have already been priced lower than their retail price. So can I see some smiling faces already?